Rooted in Care.
Driven by Results.
AZSE was created with one clear purpose — to offer skincare that is honest, effective, and rooted in real dermatological science. Every formulation is thoughtfully crafted to deliver visible results while remaining gentle, safe, and nourishing for the skin.
Our Story
"Where a father's dream meets a daughter's purpose"
He used to say, “Our skin knows where it comes from.” From the sun we grow up under, to the stories written in our melanin. His dream was simple yet powerful : skincare made by Indians, for Indian skin—honest, clean, and effective.
When his dream paused, mine began. Every formula is intentional. Every ingredient has a reason to exist. Clean, natural, and crafted to deliver real results. This brand is a promise kept.
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Our Story
"Where a father's dream meets a daughter's purpose"He used to say, “Our skin knows where it comes from.” From the sun we grow up under, to the stories written in our melanin.
His dream was simple yet powerful: skincare made by Indians, for Indian skin—honest, clean, and effective.
When his dream paused, mine began. Every formula is intentional. Every ingredient has a reason to exist. This brand is a promise kept.
Behind The Brand
Our Experts
Asma Zara
FOUNDER & CEO
Shifa Fathima
LICENSED AESTHETICIAN